Let's make fairness the new normal.
Fairtrade is more than standard setting and pricing mechanisms. It’s people across the supply chain actively collaborating to reshape trade so that it’s rooted in partnership instead of exploitation. Fairtrade Month (aka October) is a 31-day burst of rallying shoppers, grocers, brands and farmers to say in one loud voice, “We are Fairtrade!”
Stay tuned all month through our Instagram, Facebook and newsletter as we unveil three gorgeous new murals of Fairtrade farmers, share their stories, celebrate with contests and offer great deals from Fairtrade brands.
Together, we can make a difference. Together, We are Fairtrade.
Why public art?
Art has sparked conversations on social justice issues and hope for change for generations. That’s why we decided to create the We are Fairtrade mural campaign – to celebrate the often unseen people who grow products we use everyday like coffee, cocoa and bananas and bring to light the challenges that they face because of unfair trade. By choosing Fairtrade, you are choosing a world where farmers and workers get a fair deal, women thrive and the environment is prioritized.
New murals in 2024!
Explore past murals
Get deals on Fairtrade products
Fairtrade Month is a time to celebrate everyone in working together to expand the Fairtrade movement. Several of our brands are making that easy with special deals on their Fairtrade certified products. Stay tuned for this year’s Fairtrade Month deals on your favorite products like coffee, cotton and tea.
About Fairtrade America
We are the US office of Fairtrade International – a network of over 2 million farmers and workers, 2,500+ businesses and countless shoppers worldwide. We work to create a world where all farmers and workers can enjoy secure and sustainable livelihoods so that they can thrive and have the freedom to decide on their own futures.
We do this by supporting and challenging US businesses to prioritize the people and places that are behind the products we use every day. By improving the terms of trade – a notorious driver of inequality – we put money back in the hands of farmers and workers, which they choose how to spend.
Thank you to our partners!
Fairtrade is only possible because it’s a collaboration of people, businesses, farmers, and more – all working together to see a more just and equitable society. The collective effort of everyone to make this campaign a reality reflects this and so much more. Thank you.
